eScience Humanity Journal 2024-07-09T14:06:13+00:00 Ferri Yonantha Open Journal Systems <p>eScience Humanity Journal is a social and humanities journal that can be used by researchers both in educational and public institutions. This journal is published twice each year in November and May.</p> <p> </p> An Ideological Construction Disseminated in Persuading People Used by Dr. Joe in Paper Writing Training of His Rumah Scopus. 2024-05-28T12:36:41+00:00 Suswanto Ismadi Megah Saputro Tri Artanto Pristika Handayani Rizki Tri Anugrah <p>This paper deals with ideology disseminated of the language styles used by Dr. Joe, the president of ‘Rumah Scopus”. This paper has an objective to open his ideological power of persuasion behind his words to influence many people. This study applied language style theory of Keraf. The findings shows that there are four techniques used by Dr. Joe in conveying his training. Such as suggestion techniques, compensation techniques, rationalization techniques and identification techniques. Of the four techniques, there were 5 excepts, and there were three language styles used by Dr. Joe are hyperbole, personification, simile, repetition and Metonimia. Hence, the most dominant is the suggestion technique is meant that Dr, Joe tends to persuade the training participants. This is the ideology used by Dr. Joe in strengthening the trust of many people for training at his place, namely Scopus House. Based on the description above, the following two things can be concluded. First, the persuasion techniques produced in Dr. Joe provides excellent explanations so that the training participants will be amazed to follow and deepen their science and knowledge. So that participants have good courage to write in reputable international journals, especially Scopus. Because with this journal, participants can continue their higher educational careers. Thus, the main point of this study the power of lexical choice is the great weapon to convince the participants to join in his writing training camp.</p> <p>&nbsp;</p> <p><strong>Keywords</strong>: Ideological construction Persuading Paper Writing Training</p> 2024-05-28T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Implikatur Percakapan dalam Tayangan “ Tiga Bacapres Bicara Gagasan” 2024-05-28T12:37:25+00:00 Dairi Sapta Rindu Simanjuntak Eka Putri Saptari Wulan Gustianingsih Gustianingsih <p>The context of conversation in a discourse, especially political discourse which is currently trending, is very interesting to discuss. The context of conversation in pragmatics studies can be observed from the concept of implicature. Therefore, this research aims to explore the form of implicature utterances and the meaning of implicatures contained in the dialogue between the 2024 presidential candidates on the "3 Presidential Candidates Talk Ideas" program hosted by Najwa Shihab. This research uses a qualitative approach with content analysis method. The data source is a conversation video obtained from the YouTube channel. The research data is in the form of speech spoken by the speakers and presenters. Data presentation is carried out using an interactive model, namely data collection, data reduction, data verification and drawing conclusions. The findings of this research are that there are 14 implicature utterance data in the conversation. Implicature utterances are used by each presidential candidate. Even though implicature speech is used in the dialogue, the conversation still runs smoothly because both speakers understand the context and meaning of the speech being conveyed. The most important thing that determines the success of utterers in understanding the meaning and context of each utterance is the existence of similar experiences or perceptions even though it is not stated explicitly.</p> 2024-05-28T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Analisis Semiotika Pada Film Series Gadis Kretek Terhadap Representasi Gender 2024-05-28T05:54:12+00:00 Sylvia Azura Laila Rohani <p>Currently, there are still many Indonesian people who apply patriarchal culture, so this can be used as the main topic for making literary works such as films. The researcher decided to make the Film Series "Gadis Kretek" as a medium to convey gender representation. The purpose of this research is to find out how this film can be a mirror on culture and history to influence gender representation in a certain context and how patriarchal values or gender equality are reflected in the narrative and visuals of this film. The research method used in this research is descriptive qualitative. This research uses Hongwei Bao's Queer Theory based on a semiotic approach. Queer theory seeks to reveal that gender and sexuality are not only determined by biology, but also by social and cultural constructions. Based on this research, it can be concluded that women are considered unfit to have greater goals or interests and women are also considered as weak objects.</p> 2024-05-28T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Analisis Pengaruh Brand Image Terhadap Minat Beli Ulang Oleh – Oleh Khas Sumatera Barat (Survey Pada Masyarakat Kota Padang Panjang) 2024-05-28T06:02:26+00:00 Nitasri Murawaty Girsang Wahyu Nova Riski FX Yatno Karyadi <p><em>This research aims to determine the effect of brand image variables of Christine Hakim's sanjai balado chips product on repurchase intention on consumers in the city of Padang Panjang, West Sumatra. The type of research used is quantitative research with a descriptive approach. The respondents in this research were residents of the city of Padang Panjang who had repeatedly purchased Christine Hakim's sanjai balado chips products. The number of samples in this research was 100 people and the method used was accidental sampling. Data collection was carried out by distributing questionnaires to all respondents selected in this study. Based on the results of descriptive statistics conducted, it shows that the majority of respondents expressed their perception of agreeing with all the questionnaire statements distributed. The research results show that brand image has a positive and significant effect on repurchase interest with a significance level of 0.000.</em></p> 2024-05-28T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Individualizing English Learning: Implementing Differentiated Instruction 2024-05-28T06:01:02+00:00 Chanti Diananseri Ravica Yaslina <p>This study is intended to investigate the approaches employed by teachers in instructing English through differentiated instruction. A case study methodology was employed, focusing on three English teachers at SMPN 5 Padang Panjang. Data collection involved conducting interviews and making observations. The data was then analyzed through triangulation. The findings revealed that differentiated instruction involves adapting teaching methods to suit the individual needs of students. This is deemed crucial as it allows teachers to provide multiple avenues for students to comprehend information, addressing the diverse needs present within a classroom. Teachers utilize various strategies, including adjustments in content, process, product, and learning environment, to accommodate these needs while maintaining focus on the same topic. The study suggests that differentiated instruction in English education is grounded in the identification of students' learning needs, typically assessed through initial surveys, pretests, or diagnostic assessments. Subsequently, teachers tailor English instruction based on these assessments. Additionally, teachers conduct both summative and formative evaluations to assess the effectiveness of their instructional strategies</p> 2024-05-28T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Variasi Tutur “Helmi” Penderita Afasia Suatu Kajian Morfo-Neurolinguistik 2024-05-28T06:02:06+00:00 Mhd Johan <p>This research aims to identify speech events uttered by a respondent named Helmi. The theory used to identify data is neurolinguistics theory initiated by Ingram and Sastra, while for morphological studies the author uses Johan and Susanto's theory. After this theory, the author uses methods, there are two methods, first the data collection method and the data analysis method. For the data collection method, the author uses the skillful listening and involvement method or the agih method. This method was initiated by Nadra and Renidawati. To analyze the data the author uses the method for direct elements. This technique is also supported by the loss technique, the addition technique and the replace technique, this method and technique is the Sudaryanto technique. Once these methods and techniques are involved, results are obtained. The results obtained in this analysis are three processes. These processes are the replace process, add process, and replace process. The results obtained are the morphemes /bukan/&gt; /buka/, /komunikasi/&gt;/komunikai/, /maukah/&gt;/baukah/, /dada/&gt; /tata/ and /rumah/ &gt; /rumba/. In terms of appearance, the replacement process occurred 3 times and the process disappeared three times.</p> 2024-05-28T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Analisis Peran Kampanye di Media Sosial dalam Membentuk Persepsi Publik tentang Pemilu Presiden 2024 2024-05-28T06:01:42+00:00 Nur Maria Lubis Erwan Efendi <p>Social media is a powerful platform for accessing information, sharing information, and influencing public opinion. Therefore, it is very important to understand how social media is used in political campaigns to influence public perception. The aim of this research is to determine the influence of social media on public perception, with a focus on the use of social media in political campaigns. This research uses a qualitative descriptive approach to analyze several political campaigns in which social media is the main communication tool. Data is collected through observation, interviews and decision studies. Based on this research, it can be concluded that the use of social media in political campaigns has a significant impact on political behavior and public awareness. Social media provides people with the opportunity to exchange opinions through discussions, comments and various campaign-related content that influence public opinion<strong>.</strong></p> 2024-05-29T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Long Distance Interpersonal Communication: The Impact of Smartphones in Maintaining Good Relationships between Parents and Children 2024-05-30T13:12:19+00:00 Dwi Israfi Parangin angin Anang Anas Azhar <p>This research aims to determine the impact of smartphones in maintaining parent-child relationships through long-distance interpersonal communication for students of the Communication Science Study Program, North Sumatra State Islamic University. This research uses a qualitative approach. For data collection, the author used direct interviews, indirect interviews via WhatsApp social media and literature studies. The results of this research include; 1) Long distance interpersonal communication between parents and children via smartphone; (a) monitor the progress of children's studies; (b) health condition; (c) monitoring children's relationships with friends; (d) maintaining openness between children and their parents; (e) monitor financial conditions. 2) Intensity of media use 3) Media and its features 4) Impact of smartphones in maintaining good relationships between parents and children in long distance conditions: 1.1 Positive impact; a) Increasing close relationships b) Ease of access to information; c) Openness and trust 1.2 Negative impacts; a) as if there is no news, the child forgets to tell the parents; b) network or signal interference from both parties; c) miscommunication or misunderstanding in conveying the message; d) applications that must be updated. This research suggests a balanced approach to smartphone use is essential for parents and children to remain emotionally connected and maintain a healthy relationship.</p> <p>Keywords: Interpersonal communication; Long distance; Impact of Smartphones; Connection; Parents with children</p> 2024-05-30T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Penerapan Mediasi Penal Sebagai Penyelesaian Perkara Kekerasan dalam Rumah Tangga (Perspektif Restorative Justice) 2024-06-06T15:35:37+00:00 Citra Sonia Ragil Surya Prakasa <p>Domestic Violence (KDRT) is still a problem that must be addressed by the Indonesian government, recorded according to the National Commission on Women in 2022 an increase of 18,261 cases, even though law enforcement officials have implemented the Republic of Indonesia Police Regulation Number 8 of 2021 concerning Handling Crimes Based on Restorative Justice. And the institution of the Prosecutor's Office, through the Regulation of the Prosecutor's Office of the Republic of Indonesia Number 15 of 2020 concerning Termination of Restorative Justice Prosecution. So it is necessary to analyze the urgency of restorative justice through penal mediation as a settlement of domestic violence cases in the perspective of restorative justice. This research uses a normative juridical method with a statutory approach. The results of the research are the procedures for implementing restorative justice through penal mediation in domestic violence cases carried out with the stages of the police report or complaint process by victims of domestic violence, finding post mortem evidence if physical violence has occurred, a statement of peace, a mutual agreement, and evidence of victim recovery. Meanwhile, in the scope of the prosecutor's office, the stages of the process of peaceful efforts, mutual agreement, fulfillment of justice, and issuance of a letter of termination of prosecution are carried out, and if the agreement is not fulfilled, the court process continues, and penal mediation is very important in domestic violence cases, because Law Number 23 of 2004 concerning the Elimination of Domestic Violence does not provide special rules for restorative justice, so that the rights of children affected by domestic violence cannot be fulfilled. Therefore, it is important to implement Police and Prosecutor's Office Regulations on handling criminal offenses based on restorative justice to create a win-win solution and fulfill justice for the dignity of each party involved.</p> 2024-06-06T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Analisis Kearifan Lokal Pesta Buah dan Bunga di Berastagi dalam Perspektif Komunikasi Budaya 2024-06-14T14:49:29+00:00 Endah Rananda Gita Br Purba Muhammad Husni Ritonga <p>This study aims to determine the analysis of local wisdom of fruit and flower parties in Berastagi in the perspective of cultural communication This research The method used in this study is Qualitative Discriptive, which provides an overview and identification based on qualitative data. Nazir (2003) explains that the descriptive method not only provides an overview but also explains relationships, makes predictions and obtains the meaning and implications of a problem to be resolved. and directly to the field directly.&nbsp; The results of this research are cultural communication at the Karo fruit and flower festival through traditional media and art performances, through art performances during fruit and flower parties, the entire series of events uses traditional Karo dance. This performance features the Landek dance and the famous five-series dance in Tanah Karo. This festival is a clear example of how local traditions and culture can contribute to sustainable development and preservation of cultural heritage. The supporting factor in this fruit and flower festival is the awareness and concern of the Karo community, actively participating in the event. Mutual cooperation and the success of the event, as well as government support, provide a legal and financial basis for cultural promotion through regional tourism programs. The obstacles experienced are changes in lifestyle, the influence of foreign culture and modern lifestyles which can reduce people's interest, especially the younger generation, in local traditions. Because for them, this event has only become a spectacle, not an application and can be an example for preserving culture.</p> 2024-06-14T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Chaos in a Pro-Life Event: An Analysis of Negative Impoliteness 2024-06-14T15:22:24+00:00 afriana afriana Ambalegin Ambalegin Imran Aslan Yosua Timotius Natanael <p>A Pro-life event held by Student for Life turned chaotic. This phenomenon can be attributed to the occurrence of negative impoliteness strategies, which attack one’s negative face-wants. This research is aimed to analyze the strategies and the functions of negative impoliteness in the event. This research is descriptive-qualitative, using observational and non-participatory techniques for the data collection. The collected data were analyzed according to the theory of Culpeper (1996, 2011) for the strategies of negative impoliteness and their functions. The results showed that there were negative impoliteness strategies done by the pro-choice audience to frighten, condescend, ridicule, scorn, invade, explicitly associate with negative aspects, and hinder the pro-life speakers and members, which were functioning as coercive and affective impoliteness, consequently turned the event chaotic. They knew and were able to act polite, but decided not to. Arguments aside, both parties should have engaged in a professional and mature attitude.</p> 2024-06-14T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Dekonstruksi Dimensi Estetika Seni Tari Persembahan Dalam Masyarakat Riau: Kritik Postruk Tari Kontemporer 2024-06-15T01:48:24+00:00 Syielvi Dwi Febrianty Edi Satria Hamzaini Hamzaini Mirda Aryadi <p><em>This research aims to apply the application of Deconstruction to the Aesthetic Dimensions of Dance as presented to the people of Riau with a focus on criticism of contemporary dance postures. Based on the theory of Deconstruction introduced by Jacques Derrida, this research aims to deconstruct the meaning and structure of traditional dance in a contemporary context. Qualitative research methods were used through indirect observation and content analysis of dance performances in Riau. It is hoped that this research will provide a deeper understanding of how the concept of Deconstruction can be applied in studying and strengthening the aesthetic aspects of traditional Riau dance art in a modern contemporary context. The results of this research show that various symbolic meanings are revealed in gender, ecological perspectives, respect for nature, ethics and manners, through dance movements, props used, decoration and clothing, up to the design of the seven floors. All components in the Malay worship dance have a deep meaning and certain complexity. This article contributes to enriching the cultural treasures behind dance which presents contemporary Riau and the deep meaning behind it.</em></p> 2024-05-30T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Peranan ICC Dalam Penegakan Hukum Kejahatan Genosida Dilihat dari Perspektif Keadilan 2024-06-16T13:06:34+00:00 Meisyifa Yosaliza Raju Moh Hazmi <p><em>Human Rights (HAM) are basic rights inherent in every individual since birth as part of human nature. Human rights are universal, cannot be taken away or violated by anyone, and do not depend on recognition from the state, law, or other individuals. The existence of human rights is very important to protect human dignity and serves as a moral foundation in relations between individuals. In its application, every individual is obliged to respect the human rights of others and understand that every right is accompanied by obligations. Law, which is dynamic, plays an important role in regulating and protecting human rights, although there are challenges in its implementation and fulfillment, such as discrimination, persecution, and arbitrary detention. Other global challenges include armed conflict, humanitarian crises, and information technology and climate change.</em></p> <p><em>International Criminal Law and Humanitarian Law have been developed to protect humanity from serious crimes such as genocide, which is recognized as a serious violation of international law. Genocide, defined in the Rome Statute and the Genocide Convention, includes acts intended to destroy a particular group. The International Court of Justice recognizes the prohibition of genocide as a norm of international law that must be complied with. The International Criminal Court (ICC), established by the Rome Statute of 1998, is tasked with trying the crimes of genocide, crimes against humanity, war crimes, and the crime of aggression. The ICC aims to eliminate impunity and achieve global justice, operating when national justice systems are unable to prosecute such crimes. Human rights analysis and theories of state responsibility underscore the importance of international legal protection against the crime of genocide, asserting that states have an obligation to protect the fundamental values of the international community</em></p> 2024-06-16T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Form, Function and Meaning of Prefixes Pa- and Particle –Si in Lio Ende 2024-06-16T13:40:10+00:00 Patrisius Kami Yakobus M. Langkelang Niron Adi Iswani Habiba Ga’a <p><em>In this writing, discussed about the Form, Function, and Meaning of the prefix pa- and particle -si in BL in Ende Regency. </em><em>Please</em><em> note that prefixes in BL are always found in one form of prefix, namely pa- and particle –si in every speech of the Lio community in general. In BL, other affixes were also found besides the prefix pa- and particle –si, but the subject of this study only focused on these two forms of affixes. In BL there are also no infixes, suffixes, and confixes found. </em><em>Thispaper aims to describe a subcategory of morphemes in</em><em> B ahasa Lio (B</em><em>L</em><em>)</em> <em>Types of morphemes can be distinguished according to their </em><em>morphological</em><em> and semantic behavior. According to its morphological behavior, morphemes consist of bases, free morphemes and bound morphemes. In both types of morphemes can be classified the process of formation, including formed or attached directly with the basic form free of nouns, verbs, and adverbs. In this study can focus more on the shape of pa- and -si bound morphemes in BL.</em></p> 2024-05-30T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Political Penetration on Nuclear Power Plan Issues in Bangka Islands 2024-06-24T12:42:50+00:00 Novendra Hidayat Budi Darmawan Putra Pratama S. <p><em>This study is an analysis of social movement process in collective action context of Local people in Bangka Islands to resist Nuclear Power plan establishment. This study is to analyze social movement process based on collective action which becomes a penetration for lower class people to resist the plan. It is interesting since some structural factors affects social movement penetration in Bangka Belitung. This paper used Anthony Giddens perspective about collective action on social movements. The method used was study case with qualitative descriptive analytic approach. The conclusion of this research is that there is a political network of movements supporting and opposing the development of PLTN. Apart from that, there are power relations between the two movement groups. The support group consists of BATAN which is then supported by the regional government of Bangka Belitung Islands Province, and several district governments on Bangka Island. The second party is the party that opposes the plan to build a nuclear power plant, this party is led by Walhi Bangka Belitung which is supported by local NGOs, national NGOs, mass organizations and student organizations.</em></p> <p><em>&nbsp;</em></p> 2024-05-24T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Teaching Student Speaking Skill Through Media Audio -Visual With The Short Movie The king’s Speech At SMKN 1 Sepuluh 2024-06-27T14:12:28+00:00 Maslahah Iahah Mariyatul Kiptiyah <p><em>The purpose of this study is to describe students' experiences using</em> <em>movies as learning media and how the use of movies affects students' speaking skills. Teaching speaking is not just about teaching students to produce spoken words to express their feelings, such as ideas and thoughts but also to facilitate students in negotiating facilitate students in negotiating means using general knowledge of the situation and subject. This research is a descriptive qualitative research with purposive sampling technique of students at SMK N 1 . Data collection methods were carried out by observation and interview. Data analysis techniques using milles huberman. The results showed that short movie can be used as an alternative learning resource for teaching speech so that students are not bored. The high enthusiasm of students can make students more active and easy to understand. Additionally, short films like The King's Speech can provide students with a powerful example of the importance of effective communication in public speaking.This is modeled after King George VI. Students will learn about the challenges faced when speaking in public and how to overcome these obstacles with will and effort.By analyzing the techniques used in this film, such as breathing exercises and proper use of pauses, students will gain valuable insight into how to improve their speaking skills.This is not just academic learning, but also learning that inspires and motivates students to overcome their fears and develop self-confidence in public speaking. </em></p> 2024-05-27T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Pembaharuan Pendidikan Islam Menurut Syafi'i Ma'arif dan Hasyim Muzaddi 2024-06-24T12:38:40+00:00 Nurul Akbar Alwizar Alwizar Djeprin E Hulawa <p><em>In the modern world of Islamic education, the inculcation of values that are in line with the teachings of the Qur'an and Sunnah is essential. To cope with rapid technological advances, the Islamic generation needs a deep understanding of these values in order to dynamically and proactively face the challenges of the future. This study aims to compare the concepts of Islamic education within the scope of Islamic education reform proposed by two modern Islamic reformers, Hasyim Muzaddi and Syafi'i Ma'arif. Conducted as a literature review analysis, this study examines their perspectives on Islamic education.Hasyim Muzaddi emphasizes multicultural Islamic education rooted in the concept of rahmatan lil 'alamin, advocating integration rather than segregation of religious and secular sciences. His educational goals include instilling the values of tolerance, mutual respect and egalitarianism to combat radicalism and extremism. On the other hand, Syafi'i Ma'arif highlights the integration of religious knowledge (dzikr) and secular knowledge (fikr) in fostering a civilized society, in line with the Islamic concept of Tawhid. His educational goals aim to foster individuals who are devout and God-fearing, able to free themselves from dependency. He emphasized improving the professional quality of teachers, curriculum integration, and developing students' potential. By juxtaposing these viewpoints, this study contributes to understanding the diverse approaches in modern Islamic educational thought, providing insights into how these concepts can shape educational practices to effectively face contemporary challenges.</em></p> 2024-05-29T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal The Development of Rusunawa Triharjo: How Effective is it in Reducing Slum Settlements? 2024-06-19T07:48:22+00:00 Timbul Dompak Lubna Salsabila <p>Rusunawa buildings are constructed in a segregated setting, with distinct sections organized both horizontally and vertically. These units are primarily intended for residential purposes and come with communal facilities, shared amenities, and common land. The objective of the Rusunawa development is to address the issue of slum regions and overcome the constraints of limited land availability. It aims to provide suitable and inexpensive housing options for low-income individuals, specifically those categorized as MBR. The objective of this study is to assess the efficacy of the Rusunawa Triharjo project in mitigating the prevalence of slum settlements in Kulon Progo Regency. The findings of this study indicate that: 1) The intended objective of developing Rusunawa has not been fulfilled by the residents of slum regions in Kulon Progo Regency; 2) The overall goal has not been accomplished due to the community's limited interest in residing in Rusunawa Triharjo.</p> 2024-07-04T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Comparison of Traditional Oil Miners Bojonegoro and Traditional Tin Miners of Bangka Belitung 2024-07-07T03:30:33+00:00 Aprilia Natasya April Donna Ardila Aprillia Muhamad Maulana Ruslan Ruslan <p>This research relates to Natural Resources of oil and gas in Indonesia, which are important commodities in the Indonesian and regional economies, as well as the impact on oil producing areas, especially Wonocolo Village and Bangka Belitung. The aim of this research is to compare the portrait of traditional oil mining in Wonocolo Village and in Bangka Belitung from an economic, social, political and environmental perspective. The type of research method used is descriptive qualitative field research. The data collection technique was carried out through gradual interviews to find out and analyze the differences that exist in the two selected regions. From this research it was found that from an economic perspective, oil mining is an important sector in income and economic growth in the two regions, however the welfare of workers and communities around oil mining is still very unequal from the results obtained from oil mining. The Wonocolo Village community is fully given the authority to manage existing traditional oil mining, while traditional oil mining in Bangka Belitung is more controlled by foreign companies and the state so the political aspect is very strong.Meanwhile, from a social perspective, traditional oil mining has had a positive impact on the Human Development Index (HDI) in the two regions and has had a real impact with the growth of HDI, the economy and regional development continuing to develop every year. The existence of traditional oil mining has a real impact on damage to the surrounding environment, ranging from pollution to ecosystem damage. From the findings above, it can beconcluded that oil mining has many positive and negative impacts on economic, social, political and environmental aspects in local communities.</p> 2024-07-07T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Strategi Komunikasi Pemasaran Digital CV. Taha Citra Mobil Dalam Meningkatkan Penjualan Mobil diKota Medan 2024-07-08T14:10:51+00:00 Rizky Sugiharto M Jailani <p>This research discusses digital marketing communication strategies on CV. Taha Car Image. CV is an abbreviation of Commanditaire Vennootschap, in Indonesian it is also called Commander's Fellowship. This research aims to observe strategies that can increase sales carried out by the company. CV. Taha Citra Mobil is one of the CVs that operates in the field of buying/selling used cars, which can create a positive impact between parties to build long relationships, consumers and stakeholders. This research uses qualitative methods with interviews and analysis to gain a competent understanding of the digital marketing communication strategy implemented by Taha Citra. The research results prove that the strategy can be implemented perfectly by involving consumers through social media and e-commerce platforms, displaying creative, innovative content and existing facts and establishing cooperative relationships. It is known that the use of functional tools is very useful for measuring the extent of marketing effectiveness. According to these findings, it is hoped that competitors can provide updated activities on digital platforms through the media, establishing good relationships with consumers by providing content that is educational and interesting. Therefore, this research provides benefits for competitors to develop more innovative marketing communication strategies in the future.</p> 2024-07-08T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Gaya Komunikasi Pengguna Media Sosial Tiktok dalam Berpendapat Mengenai Kasus Pelecehan Seksual 2024-07-08T14:12:08+00:00 Adisya Putri Hasanah Zuhriah Zuhriah <p>This research aims to analyze the communication style of TikTok social media users in expressing opinions regarding cases of sexual harassment. The research method uses a qualitative approach by collecting data through observation of TikTok content related to cases of sexual harassment. This research focuses on analyzing communication styles, including word choice, facial expressions, body movements, and visual elements used by TikTok users. The research results show variations in the communication styles used by TikTok users in conveying their opinions regarding sexual harassment cases. Some users tend to use humor or creative language, while others are more serious and prioritize facts. These findings provide insight into how TikTok users adapt their communication styles to address sensitive issues such as sexual harassment on social media. The implications of this research can be used to understand the dynamics of online communication in the context of relevant social issues.</p> 2024-07-08T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal Perilaku Komunikasi Manusia Silver di Kota Medan 2024-07-09T14:06:13+00:00 Cindy Rahmayani Ahmad Tamrin Sikumbang <p>Humans are considered social creatures and cannot meet their daily needs alone This research discusses the communication behaviour of the silver community in the city of Medan The main questions of this study are: (1) What kind of communication behaviour does the Silver Man use? (2) What are the factors that affect the communication behaviour of the Silver Man in the city of Medan? The purpose of this study is to describe the communication behaviour of the Silver Man in the city of Medan This research is part of the field research category related to events in the field Using a mass-based qualitative descriptive approach to produce descriptive data in the form of text and oral words from people observed by the researcher</p> 2024-05-09T00:00:00+00:00 Copyright (c) 2024 eScience Humanity Journal